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How to Start Your Fashion Company: E-Comm + Boutique

  • All levels
  • 18 and older
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  • 1020 N San Vicente Blvd, West Hollywood, CA

Start Dates (0) $175/person

No upcoming dates are currently available.

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Class Description

Description

We began as a fierce NYC boutique dressing countless A-listers. We sold our own line & innovative emerging designers' lines.

Join us as we provide FIRST HAND expertise taking you from concept to owning your own shop, online or physical! 

We conduct the How To Start Your Fashion Company (Design Your Line) Workshop for how to design your own line. 

This ALWAYS current workshop teaches: 

Business Aspects:
1. Business Plan writing & start-up costs
2. How to set up legally, paperwork required
3. Securing and registering business name
4. How to raise enough $$ to start & exist
5. Pricing, markup & sales 

Developing and Creating Your Online/Offline Shop:
1. EVERYTHING to successfully set up shop!
2. Designing the best platform
3. Structuring user-friendly experience
4. Content creation & management
5. SEO
6. Anti-theft, merchant account
7. How much inventory to buy
8. LOCATION, LOCATION, LOCATION!
9. Lease negotiation
10. Survival tips! 

Marketing, Sales, and Brand Identity:
1. Market Research to target customers
2. Brand Building
3. How to drive business to your site
4. Leveraging PR & social media
5. Visual Merchandising & Imagery 


2 1/2-hours - Thorough and intense, but fun to network, meet, and learn. 

Certificate of completion provided. NO recording devices permitted. 

NO REFUNDS

Refund Policy

Classes are non-refundable. Cancellations made at least 3 business days in advance of the class will be honored with a credit to reschedule the same class for a future session, valid for 60 days.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at M SHOP (205)

(4.8-star rating across 205 reviews)

This class: 5.0 out of 5 from 2 reviews

  • How to Start Your Fashion Company: E-Comm + Boutique

    Michelle is a great instructor and easy to listen to and is open to questions. The content was good I think and covered the important basics. I recommend it.
  • How to Start Your Fashion Company: E-Comm + Boutique

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M SHOP

M SHOP is a full-service fashion firm that teaches students about starting and growing a fashion company, from concept to customer. With a founder who has extensive experience in the industry and partnerships with top design schools, M SHOP provides workshops and classes that help launch and elevate brands.

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M SHOP
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