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General Assembly
Upcoming Classes in NYC
General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Finding Your Dream Job
General Assembly @ 10 E 21st St, New York, NY
Have you been looking for a job and can’t seem to find one that fits? Do you long to make a meaningful contribution at your next job, but don’t know how to find the right one? Do you know how to talk about your experience and what you want next in a way that makes sense to others? Do you want to settle for a job that's not quite right? I hope not. In this class you will learn how to articulate exactly what it is that you want in your next...
Storytelling Hacks for Networking + Interviews
General Assembly @ 10 E 21st St, New York, NY
Tell me about Yourself: Storytelling Hacks for Networking + Interviews Tell me about yourself: the four words that strike fear in any career-related conversation. And we all know the best way to make a point or inspire action in the workplace is by telling a compelling story. And as it relates to work, we'll often see that struggling to describe who we are and what they do leads to missed opportunities for advancement. So we're bringing together...
Intro to Google Suite: Drive, Mail and Calendar
General Assembly @ 10 E 21st St, New York, NY
Google Suite is becoming the tool of choice for teams that need to be flexible, accessible, organized and collaborative. In this workshop, you will get an introduction to the most useful aspects of Google Drive, Mail, Calendar and Keep for working in teams. Step by step, you will quickly learn how to organize your work on Google Drive, work more efficiently in G-Mail, set advanced meeting and schedule features in Google Calendar, and as a bonus,...
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How to Better Recruit Top Talent Using Linkedin
General Assembly @ 10 E 21st St, New York, NY
LinkedIn's latest update transforms the opportunities HR and recruiters have for sourcing top talent. Learn how to leverage these tools to source top candidates and build a team that differentiates your organization. What You’ll Take Away: During this workshop, attendees learn key takeaways for how to leverage LinkedIn as a tool to better source candidates, build relationships, and how to create a profile that stands out from the crowd....
How to Land Your Dream Job Using Linkedin
General Assembly @ 10 E 21st St, New York, NY
Create a LinkedIn Profile that Works for You How to land your dream job using Linkedin Are you making the best use of your LinkedIn profile? This workshop will teach you how to effectively leverage LinkedIn to attract recruiters, better network, and create long lasting business relationships that will help you grow your career. LinkedIn now has over 500 million members worldwide and is the leading professional site. Recent updates to LinkedIn...
Avoiding Vanity Metrics
General Assembly @ 902 Broadway, New York, NY
In this class, students will understand the meaning behind commonly-used social media metrics, identify opportunities to drive better ROI on social media, and learn how to attribute social activity to business outcomes. Having a million impressions and 100,000 followers is great, but how much did it cost you to get there? And how is that driving your bottom-line growth? Don’t fall into the common pitfalls of vanity measurements in social media...
Legal Skills For Startups and Freelancers
General Assembly @ 902 Broadway, New York, NY
If you’re an entrepreneur, freelancer, or small business owner without a law degree, the thought of tackling negotiations, closing deals, and solidifying agreements can be more than a bit intimidating. In this class, you’ll learn some tricks and tools that lawyers use to help you improve your negotiation skills and make it easier to close deals, get paid on time, run effective meetings, and much more. Takeaways Improve your written communications...
Marketing Plans for Entrepreneurs
General Assembly @ 10 E 21st St, New York, NY
For new entrepreneurs, going from an idea to a developed concept is the first step in developing your business. By learning how to create a roadmap for your company’s marketing strategy, you’ll be able to convey your ideas with confidence and take the first steps toward getting your business off of the ground. In this workshop, you’ll take an in-depth look at the five key activities involved in creating a successful marketing plan. You’ll...
Fundamentals of Intelligent Agents for Online Analytics
General Assembly @ 902 Broadway, New York, NY
This class will introduce the intelligent agent framework along with the related ideas of adaptive control, and the Exploration/Exploitation trade off. We will quickly review AB Testing and Behavioral targeting, and show how both can be seen as intelligent agent problems. Whether you are in web analytics, data science, or just building a Lean Startup, you probably are hearing these terms being thrown around. It can get a little confusing to see...
Cultivating an Online Community for Your Brand
General Assembly @ 902 Broadway, New York, NY
Social media has been able to break down communication walls and give everyone a digital voice, but what really drives an online community? This class will take you through the planning and strategy process needed to architect and grow your own online community. Attendees will walk away with an understanding of how to define an authentic brand voice and image within a community and how to carry out content planning, selection, segmentation, and...
Essentials of Getting Hired
General Assembly @ 902 Broadway, New York, NY
In this class we will focus on better ways to understand and shape your own experience within the context of the startup ecosystem. We'll cover the following topics: The differences in approach when interviewing at a startup vs a larger, more traditional company Which parts of your work history and experience to focus on What questions to ask during the interview How to prepare so you feel confident, ready and well informed when you...
Designing Mobile Web Experiences
General Assembly @ 902 Broadway, New York, NY
This introductory session is for designers and developers looking to create their first mobile web experience. We will introduce you to many of the tools and tactics you need to create a usable mobile web experience. First we will start with outlining mobile web as a platform versus app creation. Then move into covering the basic considerations in creating a mobile web experience, user context, how human factors play into mobile designs, and mobile...
Start Making: Entrepreneurial Thinking in Practice
General Assembly @ 10 E 21st St, New York, NY
In this hands-on prototyping workshop students learn how to test hypotheses and make business decisions using rapid prototyping, a methodology that emphasizes customer feedback and validated learning. It's by learning this "start making" methodology that students come to fully grasp the mindset and implications of "entrepreneurial thinking." By the end of the program students will have learned about the prototyping process and worked their way...
How to Teach Yourself to Code
General Assembly @ 902 Broadway, New York, NY
In this class, Mattan will show you how he built his first fully-functional app with less than one month of coding experience. You'll learn what key resources you need to know, the best methods for learning coding quickly, and emphasize how to make the entire process fun and enjoyable. If you have a great idea but lack the technical know-how to bring it to fruition, this is the class for you. Demand for freelance developers is skyrocketing and...
Agile Project Management With SCRUM
General Assembly @ 902 Broadway, New York, NY
Two out of three new IT projects start using an agile process. This will get you acquainted with Agile and introduced to SCRUM. Agile is not only a very popular system, it is essential for many organizations, from startups to larger companies. Why? Agile reduces costs, increases productivity and increases ROI. Positive side-effects include increased quality, higher morale and most importantly more creativity and faster rate of innovation. SCRUM...
The Seed Stage Pitch: Mastering the Art & Science
General Assembly @ 902 Broadway, New York, NY
In this class you’ll learn the insider’s perspective on the do’s and don’ts of pitching from experienced seed investors and fellow entrepreneurs. Fundraising is a major challenge for early-stage tech founders, which is why a great pitch is so critical. Pitch really well and you can gain a true competitive advantage. VC’s and Angels invest in about one in every 100 ventures seeking funding. Why? Because many founders just don’t communicate...
Fundamentals of Designing for Multiple Devices
General Assembly @ 902 Broadway, New York, NY
The rise in smartphones and tablets has not only changed the way we consume and interact with content, but also the way we design and approach it. This class will explore the shifting of user expectations, changes in behavior and consumption patterns, and what these advancements mean for designing products across different platforms. Takeaways An understanding of how user expectations have shifted over the last few years with regards to the use...
Dash Launch Party
General Assembly @ 54 W 21st St, New York, NY
Join us as we celebrate the launch of our latest learning tool, Dash an online program that teaches beginners how to build websites using HTML, CSS, and Javascript. Blending interactive projects with real-world storylines, Dash helps users learn how to create personal websites, small-business websites, blog themes, and CSS robots all right in your web browser. Come mingle with fellow learning enthusiasts, enjoy an open bar, and maybe even get...
Online Advertising Ecosystem
General Assembly @ 902 Broadway, New York, NY
You will learn about web advertising as well as the mobile and tablet space. Come explore the complex world of digital advertising in order to understand the relationship between brands, agencies, networks, exchanges, and all the other players in the digital ad ecosystem. Some of the largest tech companies in the world like Google and Facebook rely solely on online advertising for their revenue, and you too can benefit from the amazing world of...
Show Me the Money: An Insider's Guide to Fundraising
General Assembly @ 902 Broadway, New York, NY
Learn from VCs, Angels and successful entrepreneurs what is most important. Tom Wisniewski (RosePaul Investments) have partnered to create Show Me the Money, a monthly series of events that provide an "insider" perspective on the critical elements of successful start-up fundraising and entrepreneurship. The formula for the events is simple: 1 part focused, actionable presentation, 2 parts great speakers, 1 part participation/ networking. Pitching...
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